The Elements to Crafting a Successful Saas Marketing Strategy

As a leading Saas marketing company, we focus on creating solutions that will increase your users, while decreasing your acquisition costs. We take a holistic, data driven approach to raise awareness for your product while growing sales and contributing to overall growth.

Our Approach

When creating an Saas Marketing plan, our team starts by analyzing your product and identifies the correct target audience. Once we know who we’ll be Marketing to, we’ll create a tailored solution focused on achieving your goals through a variety of Different Online Marketing channels.

"We had trouble getting our software in-front of our target audience and Krafted Digital started connecting all the dots right from the start. Their attention to Detail was impressive."

Nathanel Cohen, CEO – Kods Academy

Strategic Partner

With Krafted Digital, you don’t just get Marketing Services, you get a Strategic Marketing Partner. Our team we’ll guide you through the ins and outs and provide our recommendations on creative ways to grow your software.


Saas Marketing Channels

Some of our favorite channels to tap into when Marketing software

Social Media ads

Social Media is a great channel to get in front of our target audience. Channels like Facebook, Instagram and Linkedin have grown to have extremely sophisticated targeting methods and allow us to deliver our message right to our target audience.

SEM (Search Engine Marketing)

Ranking for search terms related to your product can be valuable advertising real estate that can provide an immediate source of targeted traffic to your website, driving conversions and contributing to revenue growth.

Public Relations

Public Relations can play a big part in creating a viral buzz for your product through the Media. When it comes to PR, Krafted Digital focuses on delivering the right message to the right audience with the goal of increasing your software's exposure.

Content Marketing

You might have heard of the saying 'Content is King'. Let us Clarify, that is indeed true. Content allows you to connect with your target audience in a different way. By providing value first.

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